“You can’t use up creativity. The more you use, the more you have.” Maya Angelou
Creativity is a necessary ingredient to a successful social media business. Either you need to be creative or need to be able to manage others to be creative.
Social Media Marketing has much to do with engaging with others so they want to come back to your material. Engaging can be through interaction with words, both written and spoken; but engaging can also be much about the appearance of your material.
The appearance of your material has to do with how you create it to make it look attractive and inviting. It’s important to be able to create appealing material, whether written word, pictures, graphics, video, etc.
So creativity is an important ingredient to Social Media Marketing.
But what if you don’t feel you’re creative? Many people feel they don’t have the creative talent or skill to produce good content. Don’t worry. There are many resources that will help you learn to be more creative. And if you feel it necessary, there are resources to find others who can produce some of the content.
You can begin where you are with the skills you have and grow you creative skills as you grow your business. Creativity is a skill that can be increased and grown, just like you increase your muscles through exercise. The more you exercise physically the stronger you become. Your muscles get stronger as you use them against resistance. The same is true with creativity. The more you use creativity, the more you grow creativity.
As Maya Angelou said,
“You can’t use up creativity. The more you use, the more you have.”
Here’s to your Success!
Jerry D Ross