Posts tagged List building

14 Ways to Build Your Email Lists

14 Ways to Build Your Email Lists

 

Building an email list is crucial to the survival and advancement of your business. It doesn’t matter if you have an online business or a bricks and mortar business; email marketing is an exceedingly effective form of marketing and should never be overlooked. It is, in fact, one of the most effective forms of marketing that has ever existed. Here are fourteen ways to build your email list.

JerryDRoss.com Business Success

1. Create Value-Filled Content

While they won’t see the content until they subscribe and open the email, the content needs to be very well written, engaging, and relevant to the audience. You want them to love it so much that they keep opening and that they share your emails with their friends.

 

2. Make Emails Sharable with Social Icons

It’s easy to add social icons to your email messages now, so be sure to do that. Add that to your email at the bottom, but also add a CTA asking your readers to share the email.

 

3. Create Segmented Email Lists

The more focused each email list is, the more relevant the messages can be for the subscribers. By segmenting your lists when people make a purchase or click through to answer a CTA, you can make each email much more customized.

 

4. Create a Lead Magnet

Some sort of incentive is very helpful for getting people to want to give up their email address. However, you should be very careful to make the incentive specific to your target market, to avoid visitors who just want the freebie and have no intention of ever buying anything.

 

5. Create a Sign-Up on Facebook

Facebook is a great place to add an email sign-up form. You can create a CTA on Facebook easily, and people who will follow you on Facebook will likely want the information you have in your emails.

 

6. Host a Contest

Contests can be a great way to get more people to sign up for your email list, especially if you run an affiliate contest on a product or service that you’re offering. In addition, you can give people a chance to win one of your books or products if they sign up, share, follow, and like.

 

7. Create YouTube Videos

YouTube videos are a great way to attract more visitors. They have a lot of built-in viewers who search for things, so create short videos directed toward your audience.

 

8. Use Creative Twitter Welcomes

You can get software to send automatic welcome messages to people who follow you on Twitter, like SocialOomph. While people complain about them, they’re still effective. Although if you are able to send personal welcome messages by hiring a virtual assistant, please do.

 

9. Conduct Interviews

Find people who need to interview experts in your niche and pitch yourself as a guest. Most of the time when you are a guest you’re expected to bring with you an offer to their audience. This offer can require an email address to receive it.

 

10. Host a Webinar

Webinars are on fire right now, and a great way to build an email list fast. Everyone who wants to attend the webinar has to sign up for your email list. People see personal webinars as valuable and are more willing to give up their email address for them.

 

11. Find Joint Venture Partners

Partner up with others to do a multi-person webinar, or host another type of event such as an in-person event. When each of you promote to your own lists, it helps build all your lists.

 

12. Publish a Book

A physical book or an eBook published via Kindle is a great way to get your name out there as an expert. The book can mention your email list and website too. You can even provide a special landing page for book buyers.

 

13. Speak Offline

Host or become a speaker at offline events. This works especially well if you do have a physical book to show to people. If you have a good talk, you can get people clamoring to sign up for your list.

 

14. Paid Promotions

Try using paid promotions on Facebook to collect email addresses, by giving away something free or requiring an email to watch all of a video.

 

Using these methods will build your email list. You should do all of these methods (although not all at one time) over the course of your business to help build your email list. Keep building the list – never stop. Because the larger your email list, and the more targeted it is, the more successful you’ll be.

 

Here’s to your Success!

Jerry D Ross

 

Give us your thoughts and/or suggestions. Please leave your Comment below. Feel free to contact me with questions or suggestions.

 

How to Build Email Your Marketing Lists

How to Build Email Your Marketing Lists

 

Email marketing lists will be your key to electronic marketing. They are easily the least time-consuming of your marketing plans once your email list has been established. The question remains, however; how exactly do you go about the process of developing this list in the first place?

JerryDRoss.com Business Success

 

You can start out by having a location included on your website where people can sign up for your e-mail list. As long as you have the correct marketing tools, this process is relatively easy to implement. It’s in the best interest of your business to send out newsletters at least once per week. This will keep your business thriving, as well as keeping your readers up to date with fresh information on a regular basis without it becoming a burden on them.

 

The next step you probably want to consider is finding a free mailing list or mailing list host service. Signing up with free resources at the beginning of your business launch into the technological business world will save you some money you may very well need elsewhere right from the start.

 

If your business doesn’t already have a website designed for it, this is a great time to consider the construction of one. You will have HTML codes from the free list service you will need to include on your website pages.

 

Most mailing services provide you with a multitude of tools to use in order to make this process bit easier for you. Their tools are normally quite self-explanatory or come with easy-to-follow instructions. There will be links to include in your coding which uses phrases such as “Sign up for our newsletter” or “Click here for updates on our website” where visitors to your site can insert their information for you to use at a later date.

 

Marketing of your website can be done through flyers and business cards, as well as e-mail marketing. You will find that many interested customers will add their e-mail addresses to your list for newsletters and promotional information quite rapidly, especially if your information is of value to their own personal business or lifestyle. They may wish to receive your weekly newsletter, or simply be aware of any sales or specials you are having. It’s a good idea to have both options available when they fill in their information.

 

You can also buy or rent email lists from professional email list brokers. If you chose this method, verification needs to be done to ensure your broker is following the laws against anti-spamming. There are some serious rules about opt-in procedures, so it is in your best interest to include a double opt-in method when your customers first sign up. It’s also wise to include an “unsubscribe” button in each email you send to allow the customer to be removed from the list if they so wish.

 

Just remember to keep everyone informed and up to date on the comings and goings of your business via your website. Remember to be consistent with your newsletters, keep information on your site current and in the end you will find yourself with a great list of clients you know will be loyal to you, because they can count on you being there when they expect you to be. This will create word-of-mouth references as well, growing your list on a regular basis.

 

Here’s to your Success!

Jerry D Ross

 

Give us your thoughts and/or suggestions. Please leave your Comment below. Feel free to contact me with questions or suggestions.