Posts tagged Affiliate Marketing

How to Choose the Right Products to Promote as an Affiliate

How to Choose the Right Products to Promote as an Affiliate

JerryDRoss.com - Business Success Solutions

A major step in becoming a profitable affiliate marketer is to choose the right products to promote. You want to be sure that you choose something your audience needs, that has a good reputation behind it, and is made by someone you trust. After all, if people buy it due to your recommendation, it needs to be good so that you can maintain the trust of your audience.

 

Understand Your Audience

The more you know about your audience, the more you can be sure that you are finding products that they need and want. If you don’t know who you’re marketing to, it will be very difficult to choose the right products.

 

Solve Problems for Your Audience

You want to find products that solve problems for your audience. If you’re not solving a problem, you may be creating one. Find two or three pain points your audience has. Then search for products to see if you can find solutions for your audience for these pain points.

 

Try the Product

It’s probably better (at least at first) that you do not promote products you have not tried yourself. Consider the expense to be part of the cost of doing business, but also as an insurance policy against complaints. If you truly love a product, you’ll feel better about promoting it.

 

Check Conversion Rates

Any product that is worth selling should give affiliates some idea of how high their sales pages conversion rate is. This can help you know whether or not it’s worth it for you to spend time and perhaps money promoting the product.

 

Know How Much Your Commission Is

Always understand up front how much your commission is. Remember to subtract any fees you’re charged via the payment processing center that you use. Read the information on ClickBank so you know what it takes to actually collect there (or any other affiliate network for that matter).

 

Know the Payout Procedures

Every affiliate program out there has a different payout procedure. Some pay out monthly, some make you wait until you have a certain number of sales, and others have even more confusing rules. Read all the rules, and understand when and how you’ll be paid.

 

Stay Digital

The best affiliate products are digital over physical. The reason is that people will buy them faster and get their products sooner. Plus, you’re likely to earn more money per item when promoting digital items.

 

Trends Are Nice

Don’t be afraid to jump on a trend bandwagon if it fits. But, don’t force it. If you can find a way that the trend fits in with your audience, you can capitalize on it in a big way. If you can’t, just let it go.

 

Being an affiliate marketer can be a tremendous career. Your income-earning potential is truly unlimited. Only your imagination can stop you from making a good income via affiliate marketing. But, you want to be sure to pick the right products at the right time for maximum impact.

 

Here’s to your Success!

Jerry D Ross

 

Give us your thoughts and/or suggestions. Please leave your Comment below. Feel free to contact me with questions or suggestions.

6 Tips For Making a Successful Affiliate Program

6 Tips for Making a Successful Affiliate Program

JerryDRoss.com - Business Success Solutions

Affiliate programs are a great way for small businesses to get started selling their products without a lot of capital. The problem is that a lot of people already know this. That means if you’re going to have an affiliate marketing program, you’ve got to do it right. Here are some tips to get you started on your way to a successful program.

 

Find your niche.

Running an affiliate program doesn’t require much capital to start, but it can take up a lot of time finding and maintaining relationships with affiliates. That’s why it’s very useful to have a specific niche for your programs. That way you only have so many affiliates and can often resell to affiliates and customers. You can make a profit without spreading yourself too thin.

 

Find the right affiliates.

Sure, a popular website is a great way to get started when looking for someone to advertise your products and services, but it also has to have the same target demographic as what you’re selling. If you’re marketing help with your home business, a website for stay-at-home moms is probably better than one targeted towards children. The more specific to your niche, the better. But try not to be too specific, or the audience of the websites will be too small.

 

Treat your affiliates well.

After you’re done doing that, treat them better. There are thousands of affiliate programs out there for your partners to choose from. If they don’t work with you, they’re very likely to find someone else to work with. That means you not only need to pay your affiliates well, you also need to treat them well, be prompt, and keep up a great professional relationship.

 

Find the right incentive.

Among the other decisions you need to make, you’ll want to find the right incentive program for your affiliates. While pay per click is going to make the job easy for your affiliates, pay per sale or client is going to inspire them to do a bit more on their page than just click. If you provide a large percentage per sale, affiliates will often write entire sales letters for your product or promote it in other ways. You may also consider special benefits for affiliates like free or reduced price products.

 

Find the right kind of link.

There are all kinds of links you can use to get someone sent to your website: embedded text, banners, search boxes, and other less common methods. You can also have them link to specific products, your main webpage, or a store front. If you want to actually sell products or find clients, you need to research all the choices and make the right decision for what you’re trying to do.

 

Be creative.

Affiliate marketing is about getting people’s attention, just like commercials on TV. Whatever method you choose, you have to be creative, whether it’s through your banners, your website, or your affiliate incentive program. You have to get people’s attention and give them a reason to use you over the other guys.

 

Here’s to your Success!

Jerry D Ross

 

Give us your thoughts and/or suggestions. Please leave your Comment below. Feel free to contact me with questions or suggestions.